Mid Year Marketing Review

You're halfway through the year, so now is the time to assess your marketing strategies with a mid-year marketing review. What marketing efforts are working and will help you achieve your goals by December? What's not getting the results you want?      

Learn From Data: Look at your reports, tracking and information to determine where you are getting your greatest return on investment.

Review Goals & Strategies: Are your goals the same or do you need to make adjustments? Do the strategies fit, and will they help you reach your goals and target audiences? 

If you need help brainstorming ideas or coordinating your campaigns contact JLB Marketing and Consulting.

1. What exactly are your goals and desired outcomes?

2. How are you measuring success?

3. Are your goals reasonable? 

4. Which tasks/strategies and tactics will have the most impact?

5. Who will handle the tasks?

6. What are the costs? 

Focus On People: Ask your employees and customers for feedback and input.