JLB Marketing & Consulting

Creating a successful marketing strategy and a cohesive marketing and communications plan is essential for achieving your business goals.

How To Conduct A SWOT Analysis For Business Success

One of the biggest mistakes businesses make in marketing is trying to appeal to everyone. The reality? Not everyone is your customer.

The Crucial Role of Goal Setting in Crafting Effective Marketing Strategies

developing lasting relationships with customers and professional contacts-relationship marketing is a long-term play for business growth

Tip #1: Look for low-hanging fruit with community events, collaborations and current/past customers Tip #2: Focus on a specific audience...

As a small business with a limited marketing budget, you must be strategic-It’s not about doing more, investing your time and money for RIO.

Cause marketing is a powerful strategy that can enhance your brand’s reputation, connect you with your audience & even boost profitability.

You're halfway through the year, so now is the time to assess your marketing strategies with a mid-year marketing review. 

What platform is best for your target audience and business? What is your social media strategy?

Entrepreneurs grow local economies, drive innovation and improve competitiveness. Please join me in supporting small businesses.

We help businesses develop tailored marketing campaigns and plans that drive results. It's about picking the right strategies & tactics.